SMYTHS CATALOGUE 2024

Worked as part of the graphic design team for the 2024 Smith Toys winter catalogue at Typeform, I helped create visually captivating layouts that showcased a wide range of toys. Published annually in four languages with two distinct layouts, the catalogue has widespread distribution across various countries. My work involved ensuring the catalogue stood out, effectively communicated the brand's message, and appealed to potential customers. By balancing aesthetics and functionality, and maintaining the brand's visual identity while adding fresh design elements, I contributed to the international promotional success of Smith Toys.